General
Account & Settings
Advertising Campaigns
Ad Accounts & Business Managers
Ads, Placements & Copy
Dynamic Product Ads
How do Dynamic Product Ads work?
How does dynamic copy work?
I don't want a certain product to show in my Dynamic Product Ads. Can I remove it?
Is it possible to avoid double attribution by Facebook and Google?
How to use the Campaign Creation Template
Google Display Ads
How to add Videos to a campaign via URL
Audience Network, Messenger and Marketplace Ads
Which ad placements should I run?
I don’t want to run right-side ads. Can I delete them?
Is there a limit to the number of ads I can have in a campaign?
The template copy doesn’t suit my store. Can I change it?
Why are some of my ads turned off?
Building Campaigns
Audiences
Budget
What is the recommended budget based on?
Is there a minimum budget to run a campaign?
Can I change my budget?
Understanding Return on Ad Spend (ROAS)
Campaign Duration
How to set my campaign duration?
When will my campaign start/finish?
Why should I do ongoing vs. fixed-length campaigns?
Can I set the campaign to run in the future?
Images
Video Ads
Campaign Metrics
How does Vantage assign a campaign goal / objective?
How does the Vantage Optimizer work?
What do the numbers on the campaign progress page mean?
What is the difference between click orders and view orders?
How do you track revenue and purchases from campaigns?
Vantage Smart Campaigns
What are Smart Campaigns?
How do I build a Smart Campaign?
What are prospecting and retargeting campaigns?
Can I edit a live campaign?
Setting up your Google Tag Manager
Video Tutorials
- All Categories
- General
- Advertising Campaigns
- Ads, Placements & Copy
- Is it possible to avoid double attribution by Facebook and Google?
Is it possible to avoid double attribution by Facebook and Google?
When running campaigns on both Google and Facebook, a conversion may be attributed to both campaigns if a customer is shown an ad by both platforms in the same attribution window. This scenario is rare and only a tiny fraction of conversions would typically be double-counted. We are unable to calculate the exact attribution overlap as Google and Facebook do not share data with each other (or Vantage) due to privacy concerns.